MIZUNO CORPORATE PHILOSOPHY

« Contributing to society through the advancement of sporting goods
and the promotion of sports »

Since its founding in 1906, we at Mizuno have taken special pride and pleasure in being able to take part in the exciting world of sports and in making the entire globe the stage for our activities.
Each and every one of us is guided by the ideal of true sportsmanship. Our corporate philosophy :
"Contributing to society through the advancement of sporting goods and the promotion of sports" is clearly reflected in our strong support of numerous worldwide sports events and in our dedication to advancing sports through cutting edge research and technology.
Our product strategy is to develop products with strong "uniquely Mizuno" features and to market specific sporting goods in the "competitive" , "health" and "environment" fields. Our starting point is the "competitive" field and here,Mizuno will further specialize in event-specific products in order to continue to meet the needs of athletes.
Due to a growing awareness of personal health arising from the graying population, we will also be marketing products and events in the "health" sports field. And in the "environment" fields, since launching the environmental initiative CREW21 in 1991, we have made steady progress towards greater environmental friendliness throughout all of our activities.
Today, the high quality products that only Mizuno can produce,are relied upon by athletes throughout the world. We produce superior quality equipment for serious performance,through the artful combination of technology and craftsmanship.

Mizuno and Judo

Mizun and Judo have a common history since 1964 and Tokyo olimpic games.
Given the success of the first judogi and the satisfaction of the judokas, Mizuno decided to pursue its investment in judo and to contribute to its development offering the best products to exercise their sport.

Mizuno, the guarantee of quality

As for all its sporting goods, Mizuno produces judogis of an irreproachable quality.
To reach this objective, the Mizuno judogis are conceived and made in the purest Japanese tradition.

The use of a high-quality cotton and a meticulous finish associated with a high technology are the main characteristics of this work realized with passion.

The result of this application is the conception of a range of judogis recognized for thei quality, their comfort and their resistance